After graduation in 2007, Kate’s founder——David got into foreign trade and cross-border online shopping for the first time. David loves photography, and he often selected and purchased photographic apparatus and accessories on those oversea shopping sites. During the period, he found that backdrop is a good photographic equipment. Through investigation analysis, David eventually confirmed that photography backdrops would have broad market prospects, while there was few backdrop brands that could provide user-friendly and cost-effective products at that time. Under the circumstance, David decided to enter the backdrop market and embarked upon the long journey to find suppliers.